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WNG Regional Calendar - Event Details

Perfecting Your Profile – Optimizing LinkedIn to Land Your Dream Job
40Plus of Greater Washington
Dec 4 - Monday
9:45 AM
11:30 AM


Now more than ever, we rely on social media and peer connections to network, exchange best practices, and make business decisions.  Consequently, developing a strong social media presence is critically important and LinkedIn is a virtual goldmine, offering endless opportunities and thousands of job listings in multiple specialties!   

Grab your laptop and JOIN US for this interactive workshop where you’ll learn:   

• Why LinkedIn is the most powerful business relationship building platform
• Understanding LinkedIn etiquette
• The importance of having a well-defined LinkedIn strategy
• How and why it’s critical to have a personal profile that’s 100% complete
• How to get noticed among the 550+ million LinkedIn profiles; building a profile that attracts recruiters, employers, etc.
• How to be A.L.I.V.E.® [Accurate, Locatable, Impactful, Value-Based, and Engaging] on LinkedIn; making a powerful first impression
• How to effectively use LinkedIn’s Jobs function to identify relevant employment opportunities and land your dream job!


Kelly Leonard is an author, speaker, trainer, award-winning CEO, and former Fortune 100 Vice President. A corporate trainer with 25+ years serving government, non-profit, private and public industries, Kelly has an innate ability to connect with diverse audiences across disciplines. 
Prior to becoming CEO of Taylor-Leonard Corporation (T-LC), Kelly held leadership positions with GE Capital, Kaiser Permanente, and PriceWaterhouseCoopers. Currently, Kelly oversees T-LC's [LinkedIn] training and business development practices. Kelly has personally trained 6,500+ participants using her firm’s B.O.O.S.T.® strategy for LinkedIn.  Using this same strategy, T-LC generated $500,000+ in new consulting revenue in their core IT competency (Customer Relationship Management) within the 1st 24 months of implementation.

1627 K Street, NW, Suite 300
Washington, D.C. 20006


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